• Texting iPhone

    Top 4 Tips to Launch a Successful SMS Marketing Campaign

    People constantly use their smartphone to send and receive text messages from family and friends. Experts are of the view that as long as such devices are easily available, this trend will continue in the future. They admit it has become part and parcel of human life, especially among the younger generation. Even research shows the volume of online traffic via phones generates approximately 8.3 trillion every year. This is a fact that entrepreneurs on the verge of establishing their own businesses cannot afford to ignore. They need to implement an effective SMS marketing campaign if they want to gain the competitive edge in the market. As a business owner,…

  • Texting Driving

    The Top 3 Ways that Texting Is Dangerous for Your Wellbeing

    Phones have brought a lot of convenience to our lives. If you want to speak to a friend you haven’t seen in awhile, all you have to do is send them a text message. Buying an item has become easier. Just text the seller and you will get the information you need to make a purchase. All of these are benefits associated with texting. But it also has a bad side to it. Below are some of the reasons why texting too much isn’t such a good idea.

  • Texting iPhone

    The Countless Benefits Of An SMS Marketing Strategy

    Modern marketing is diverse and the aim is often to target as many people as possible quickly and cost-effectively. As technology advances, the range of platforms increases. SMS marketing has emerged as one of the most successful strategies out there. If you're looking to expand your business or reach out to more clients, this may be the solution.

  • iPad Mobile Marketing
    Business Tools,  Marketing,  Online Business

    Five Mobile Marketing Tips to Drive Sales

    Sales can be affected, and mobile marketing is incredibly effective at impacting serious business environments. While sales driving requires time, patience and persistence, mobile access can navigate the hurdles recognized by the professionals. If you seek outreach, communication and success, look no further. Check out the following tips to drive sales, gain conversions and promote future growth. Tip One: Be Conservative with Email Outreach Email marketing remains one of the business world’s strongest resources, but it should be used carefully. Utilize a sharp mobile email program, but use decisive selling strategies to target the right consumer. The mobile user’s mobile inbox is crowded, and it takes a long time to…

  • Woman sending a text message on her mobile phone

    Build Your Business Through SMS Marketing

    Text message marketing is anything but fringe when it comes to driving business. In fact, Mshopper notes that successful SMS campaigns have huge potential, with engagement rates reaching eight times the level of typical email campaigns. A number of retailers, meanwhile, have managed conversion rates as high as 23 percent. Given the brevity and immediate delivery of SMS marketing, the campaign strategy can be very economical and useful to businesses looking to build their client base. But SMS campaigns also deliver marketing materials to a rather personal virtual space: The consumer’s text inbox. As a result, it’s important to respect this access while making the best use of your SMS…

  • Car,  Gadget

    Hands-Free Texting: Safer for Drivers?

    Distracted drivers fill up our roadways every day during high traffic times like rush hour, late night commutes or even during poor weather conditions. A distracted driver is involved and responsible for a high percentage of accidents. In 2011 alone, 3,331 people were killed in crashes involving a distracted driver while an additional 387,000 people were injured in crashes involving a distracted driver according to these distracted driving statistics.