5 Reasons Why Explainer Videos Are Crucial for Your Business
When you purchase a new product, do you prefer to read the instruction manual or watch an explainer video to understand how it works? For many people, the answer is — explainer videos. So, if you are still not producing explainer videos for your business, you're missing out on a lot of engagement.
Low-Cost Ways to Market Your New Business
When you’re just starting out, your budget can be very limited. However, marketing and advertising your new business is crucial to informing the world about yourself and for reaching your target audience. Therefore, properly allocating your budget to leave room for advertising is important. Here are some tips to successfully market your business at a low cost! Utilize Social Media Social media is by far the best way to market your new business on a budget. With free posts and the possibility of purchasing low-cost advertisements, social media is a powerful marketing tool. You should produce content that announces your new business, including the types of products or services you…
Here’s What You Should Know About Getting Started with Voice SEO
Voice search refers to the process of using voice commands to search websites and apps. If you’ve ever promoted Siri or Amazon Alexa, you’ve participated in voice search. Moving forward, the voice search revolution is poised to play a major role in search engine optimization and marketing. Here are some interesting statistics to prove it: Twenty percent of mobile queries on Google and 25 percent of all searches on Bing are voice searches Nearly a third of the U.S population (33 percent) are users of voice search, according to eMarketer Approximately 52 percent of people use voice search when driving More than 50 percent of Americans use voice assistance when…
Upscaling Your E-Commerce Business
There are currently between 12-24 million e-commerce sites currently live across the world. Despite that enormous number, new online shops are being created every day. If you’ve already set up your e-commerce site and you’re familiar with inbound marketing, SEO, and sales funnels, it’s still important to think about what’s next. Maybe your business has been up and running for years, but now that the market is getting so competitive, you know you need to do more to stay relevant. Think about what your original business and marketing plans looked like. Chances are, they included ideas on how to grow and find success while reaching new audiences all the time.…
4 Investments That Could Make or Break Your New Business
Starting a new business is never easy. Getting a new company off the ground in 2020, though, is likely much more difficult than doing so during any other year. Yet, the truth is that thousands of intrepid entrepreneurs are in the process of setting up new businesses right now. With that in mind, today we’ll review the four most important investments new business leaders will make in their first few months. Check them out here so you can learn how to ensure your organization hits the ground running: Staff It’s hard to overstate just how important your employees are to the success of your company. At the beginning of any…
5 Best Practices for Starting and Running an E-Commerce Business
By 2021, retail e-commerce sales are estimated to reach $4.9 trillion worldwide. Starting an e-commerce business can be both rewarding and lucrative, but it can also be pretty challenging. You have to manage all of the different aspects of the business, such as marketing, operations, and sales. As an e-commerce business owner, you have to wear many hats and determine ways to help keep your company safe from potential threats. 1. Create a Business Plan The first thing you should do is write up a business plan that outlines the business summary, goals, and objectives. It should also include your mission statement and plans for how you’ll operate the business.…
Top 10 Logo Makers Online: Create Your Own Logo
Introduction A logo is the face of your brand by which visitors recognize and perceive your brand. A thoughtfully-designed logo is self-explanatory and unforgettable. Whether you’re starting a business, website, or blog, you need to create a logo to be identified. Creating a logo for your business may seem intimidating to you, but isn’t. With plenty of intelligent logo maker tools available, it’s a breeze. Anyone, irrespective of the level of their design skills, can make use of these online logo creators for designing striking logos. These modern logo generator tools are powered by artificial intelligence and machine learning that make them smarter to get the job done more precisely.…
Discounts and Sales in E-Commerce: How It Works
Businesses often find it difficult to predict how quickly customers will start trusting discounts and special offers and will be included in this “game”. In many ways, their final decision will be influenced by the popularity of the E-Commerce store, the level of customer service and feedback from other customers. A special role is played by the trust, reputation of your company. And discounts should be used wisely. Everything you wanted to know about discounts but were afraid to ask With the proper approach, discounts and sales can significantly increase the profitability of a business and provide a decent ROI in the shortest possible time. The skilfully planned discount policy…
Emoji Guide: What You Need to Know About Emojis for Your Business Marketing
Emojis are refreshing and entertaining. They can add together a splash of individuality and a blip of color to even the incredibly dull email. They can start up any of your social media posts. They can also deliver specific emotions and messages better than any other words. An emoji guide is a fantastic instrument to have with you all around. Now, what if I said to you that these tiny guys could produce a significant distinction in your open rates, general engagement levels, and click-through rates that they can breathe so much life into your product? That sort of shifts the game, right? Your brand name and product can soar…
How to create successful lead magnets for your social media campaign
About 3.5 billion people are actively using social media today. It shows that social media is a diverse platform. Regardless of your business niche, all social media sites have a fair share of the audience that you can target for leads. However, gathering leads is going to be a mounting task unless you execute the right strategies. Understandably, it is tough to be always on top of your social media campaigns because algorithms keep on changing with time. But that does not mean you should stop using Facebook, Twitter, LinkedIn, or suchlike channels. Smart marketers are using the following lead magnet ideas on social media to expand their pool of…
