How to Turn Your Business Content into Backlink Magnet
Here are ten data-proven strategies to make your content more link-worthy and drive sustained traffic long after it's published.
Effectively Take Care of Your Health With Symptom Checker Apps
Your health is important, and there are apps out there that can help you keep a closer eye. If you have any fears or questions about your health or if you are having any worrying symptoms, then you should know that there are convenient ways to check what those symptoms may mean. It goes without saying that it’s always better to seek professional medical health, but you can get a helpful insight and answer some questions answered with symptom checker apps. When I initially started looking for apps I didn’t know where to start – I only knew of one in the list. I had a bit though time browsing…
4 Ways to Make Your Business Profile Go Viral
Today everyone from your local post office to your best friend’s dog seems to have a social media presence. While the trend of interacting with your customers online can be fantastic for sales and penetration, the competition with other businesses for your target audience’s attention is getting fiercer than ever.
How to Integrate Audience Intent into Your Content Strategy
One of the best things about content is that it’s so versatile you can use it to achieve pretty much any digital marketing goal. Good content can increase engagement. It can grab attention, generate leads, boost conversion rates, influence purchase intent. Not for nothing, but marketers would also say that it can deliver a nice return on investment. If you want your content to do all of that, you have little room to make mistakes. According to Jason Valasek, the CEO of CloudLGS, marketers often forget for whom they are creating content. “When writing content for people first identify the intent you are trying to solve for. There are 4…
Why an SSL Certificate Is Important for Your Company Website
Is the website secure? That’s the main thing customers are looking for in your website. As Internet is advancing by leaps and bounds, hackers are getting more and more sophisticated. To ensure the integrity and safety of your business information as well as personal details of the website visitors or customers and stay protected from these cyber criminals, it is of paramount importance to get an SSL Certificate installed.
Keyword Research for SEO: The Definitive Guide
Keyword research is arguably the most critical part of SEO. It forms the cornerstone for any successful SEO by driving more qualified traffic to your website and in turn getting high conversion. The ultimate goal of any online business is to attract and retain as many customers as possible, so as to make sales and grow your business. But how will your customers find your products? Your potential customers will probably search for your products through the search engine. To do so, they type a specific search query on the search engine and the search engines looks for the most relevant website that best answers the user query from a…
Using Technology to Bolster Customer Acquisition and Retention
Customer acquisition is crucial for any small business or startup that wants to thrive in today’s world, and retention is just as important. While technologies like the internet have made small businesses more visible and competitive, it’s also taken away from the face-to-face nature of the customer experience. As the world grows more connected, it seems like people are actually drifting further apart in some senses. Nevertheless, the majority of the world’s business is done online. Attracting customers and retaining them in the digital era is dependant almost entirely on the internet and customers that you’ll never meet face to face. So how do you use technology to bolster customer…
Business Design Tips for a Winning Website
Designing a winning business website requires a key set of foundational knowledge about the ways in which that website will be utilized. Understanding how a website will be utilized by web users is vital to the process of designing. Once you can fully visualize what web users need from your business in the digital realm, you will be more fully equipped to create a successful site design. Start building your knowledge now, and check out a quick summary of a few of the most important aspects of a winning website design. Navigational options are vital Speaking in terms of foundational design aspects, you have to make sure to provide a…
Six Reasons Why Cloud Hosting Is Better Than Traditional Hosting
In this era, all the businesses are looking for ways to manage their web hosting needs in a better way. With many options available, website owners can have a hard time figuring out what is best for their site and which companies they should trust. There are various types of hosting and as the time passes, improved technologies are being introduced. There is the traditional web hosting, and then there is the cloud hosting Traditional hosting Traditional hosting is basically of two types, dedicated hosting and shared hosting. Shared hosting is sharing a server with other websites, which produces a risk of security. Small businesses use shared hosting because of…
Make Your Business Website Great With These Tactical Design Tips
You may have already undergone a crash course, and designed your business website, but there’s always something new to learn. Your business website is never finished. There will always be a need for changes and upgrades. In fact, a malleable business website will fare better in the long run than a stagnant, stationary design.
The Future of Health: Where Technology and Biology Intersect
Advanced technologies like 3D printing, IoT, and AI are revolutionizing healthcare. They enable personalized medical devices, remote monitoring, telemedicine, and AI-assisted diagnosis. While risks exist, the benefits outweigh them, enhancing patient care and transforming the industry.
3 Tips for Improving Communication in the Digital Workplace
We live in the most connected time that any human being has ever lived in, and yet, it seems that we’ve grown worse at communicating as time has gone on. Gone are the days of the workforce that could rely on face-to-face communication as an workplace staple, as offices exist in both physical locales and in virtual spaces accessed from all over the globe. Communication all too often now boils down to textual exchanges between multiple time zones, sometimes even utilizing varying degrees of shorthand and emojis to get points across. Compounding the issue is the degree to which the current workforce can be considered intergenerational, with baby boomers on…