• It Is Marketing
    Marketing

    How Can Businesses Benefit From Inbound Marketing

    Marketing has become increasingly difficult nowadays as competition has intensified and consumers have grown wary of the well-known marketing rhetoric. Rather than using marketing signals to form their opinions, consumers have become self-dependent, using the Internet to help them research products and draw independent conclusions from the knowledge they gain.

  • Tablet Education Children
    General Education

    Online Tools to Help Improve Faculty and Students Learning

    Technology is rapidly evolving as schools of every kind and budget size have integrated numerous technologies in classrooms to enhance learning and make it more interesting to students. The availability of high-quality online resources has made it easier for the schools to access multifaceted free and subscription-based services as well as other tools for the benefit of educators and students.

  • Photo Marketing Facebook
    Marketing

    A Guide to Photo Marketing for Enhancing Your Brand

    People are visual creatures; ever wondered why there is strategic placement of products in retail stores, use of eye-catching fonts in advertisements, or glitz added to draw attention? This fact is essential in marketing: not only does the message need to be engaging and meaningful, the visual elements—be they video or photo—that accompany it must be interesting and contextual.

  • We Love Our Customers. Photo by Scott Richard. License: CC BY 2.0.
    Marketing

    Winning New Customers For Beginners

    Before we get started, let’s get one thing straight: the customer is the most important person to your business. If you cannot win your fair share, then the company will be set for failure. It doesn’t matter how fantastic your products, this is the harsh reality that surrounds your ventures. This shouldn’t incite fear. Instead, it should help you get your priorities in order. There are many different aspects that contribute to the overall success of your business. However, success in this particular field will give you far greater chances of success. Even if you’re taking your first steps into the world of business, these tips will help you cover…

  • Dinner Meal Table Wine
    Logistics

    The Holiday Survival Guide

    The drums are already rumbling and the holiday preparations have begun. Dates are already being etched into diaries and times are being negotiated. The Holiday season is almost upon us and with it come the expectations of relaxation, fun, spirit and cheer. We get swept up in it. We can’t seem to help it. Of course, we want it all to work out. We don’t mind spending the money. We’ll enjoy the build up and with it we will look forward to our families, friends and in-laws. It’s easy to forget though that this often leads to us feeling burned out, washed out, broke and a little bit over it.…

  • Millenials Internet Addiction
    Internet

    5 Ways Millennials Are Different Because Of The Internet

    The millennial generation, otherwise known as “Generation Y,” born between the years 1981 and 2000, are the most Internet-savvy generation in history, having grown up in the formative years of what has evolved into the World Wide Web. Although it might be an exaggeration to say that they eat, breathe and sleep the Internet, social networks and connectivity are no strangers to millennials, as they bring their smartphones and tablets everywhere, including to the bathroom and even to bed. According to this study, Millennials spend 15-20% more time on the internet than the majority of the population. Because of this inbred familiarity with computers, operating systems and a new techno-lexicon,…

  • Cars Vehicle-to-Vehicle Communication. Photo by safercar.gov.
    Robotics & Artificial Intelligence

    Vehicle-to-Vehicle Communication – Challenges

    Vehicle-to-vehicle communication (V2V) refers to automobiles’ ability to wirelessly share data with one another. The primary goal is to allow vehicles to communicate speed and position to help prevent collisions. Depending how this technology is used, the driver might simply be told they must brake now or risk an accident, or it may take more direct action to stop the event. More and more devices are becoming connected through the cloud, an Internet-based system of software and services that can be accessed through a variety of methods. The future of the automotive industry is no exception, as slowly but surely cars will become connected. Connected cars made after 2010 usually…