• Online Shopping Cart
    Security

    What is Penetration Testing and How Does it Help Ecommerce Sites?

    In this day and age, pretty much every self-respecting business will have at least a minimal online shopping service. As traditional ‘bricks and mortar’ stores are gradually being shunned in favour of buying goods online, retailers large and small should consider taking every precaution to protect themselves and their customers. Much like they would with a physical store, basically.

  • Instagram Phone
    Marketing

    How to Get More Instagram Engagement

    Talking about the user engagement, Instagram with its more than 600 million users has lapped other social media platforms such as Facebook and Twitter according to the latest research. It has now become quite important to get the heavy traffic and high figure of followers on Instagram. With having more number of followers, you can have many benefits as you can boost up your sales, keep an eye on the brand loyalty, and have a proper brand recognition. But if you are confused about how to get a large number of followers, here are some short and quick tips you should follow to get more engagement to your Instagram profile.…

  • Security Lock
    Security

    How the Culture of Collaboration Increases Security Risks

    Nearly three-quarters of employers say collaboration is very important to their business, according to research from Queens University of Charlotte. Collaborative workplaces benefit from the diverse skills of numerous employees who enjoy greater opportunities for learning from one another. However, despite the many benefits of the culture of collaboration, this increased teamwork carries greater security risks.

  • Business Innovation
    Software

    How Business Intelligence and Automation is Taking Over Marketing

    Since the internet made its transitions into the average household in the 90’s there has been an explosion of websites. Billions and billions of sites clutter the World Wide Web and amongst all this chaos are the millions upon millions of online stores. The noise coming from all retailers competing for attention has become deafening to most, hence the overwhelming popularity of software additions like ad blockers. If you are one of the many businesses competing in the online sphere, you have to start getting creative and playing smarter if you want any reasonable share of the online market. Technology is allowing companies, with the foresight to utilize it, to…

  • Education Technology
    General Education

    Is the Digital Age Reinventing Education?

    More schools and universities are introducing technological developments in their classrooms and adapting to the digital age of the 21st century. This may be a logical evolution but it has aroused misgivings among some teachers provoking controversies about the true relevance of these tools to the learning process. Do they hurt or benefit the dynamics of the classroom? To what extent can  or should education change? These issues have been open for discussion for some time and in recent years the positions have been diversified among educators from different fields. Now is an opportune time to analyse these perspectives. Dangers and possibilities of using technology in the classroom Like most…

  • Simply Removals Example
    Marketing

    5 Examples of Psychology on Landing Pages

    As a digital marketing company we spend a lot of time studying conversions rates and testing theories out to see if conversion rates can be improved. One of the areas we’ve had most success with is applying psychological principals to how the landing page is design and the type of content that is added to the page. The human brain is a wonderful thing and it’s amazing how much power there is in psychology. Online marketing has evolved rapidly over the past few decades and so have the way customers interact with websites. With years of research and surfing the web, customers are now immune to a lot of traditional…

  • Blockchain
    Software

    The Blockchain and The Byzantine Generals Problem

    Twenty years ago, nobody would have predicted the impact that a popularized global information network would have on society–and even though the internet has only been around for a little over two decades, we still have yet to max out its potential, with wearables, connected home devices, and other Internet of Things (IoT) components just recently becoming popular. Nevertheless our dependence on the worldwide web is easily demonstrated. For example, in 2014, it was calculated that $1.2 million dollars worth of business was done every 30 seconds online, and Pew Research released a report showing that only about 13 percent of Americans don’t use the internet. You would think that…

  • Instagram Phone
    Internet

    Is Instagram the Future of Social Media?

    Instagram, which initially started as a social platform for sharing your best photos, has turned into one of the most popular social media websites. Till today, more than 40 billion photos have been shared by a 400 million active Instagram users. While it might have sounded unbelievable even a year back, but Instagram actually has got a much more number of active users as compared to not just Twitter but Facebook as well.

  • Cloud Computing
    Internet

    10 Things to Consider While Choosing the Cloud Server

    Today, cloud computing and AWS has become one of the most talked-about topics within the field of information technology. There are several IT giants like Amazon, Microsoft and Google who are presenting some wonderful examples of this latest form of computing technology. A substantial part of credit for this ever expanding field of the cloud hosting services certainly goes to these IT giants. Cloud computing has made it easier for businesses to outsource their infrastructure. AWS is a great option to allow businesses to increase their effectiveness and focus on their core business. It is a secure, affordable and reliable platform that makes cloud computing accessible to businesses which would never…