Unique Ways Companies Are Using Automation
Discovering new operational strategies is essential for business leaders. Learn more about the importance of leveraging automation for success.
Tips for Improving Your Café’s Reputation
Adjusting how your café operates can do wonders for a lasting impression and strong business. Here are tips for improving your café’s reputation.
5 Important Reasons for Having Employee Uniforms in the Hospitality Industry
Having staff uniform is not something new, particularly in the hospitality industry. There is a good reason why pubs, restaurants, shops, and hotels are still using uniforms in the workplace. Keeping up an excellent appearance is incredibly important even though most people believe that customers are only concerned about the comfort, service, and quality of the food and drink they are receiving. Here are the benefits of having staff uniforms for your hospitality business.
Top 5 Techniques to Learn Patience as a Call Center Agent
Angry customers can be found in any type of business and can be upset about any little detail related to the product, company or customer service they received. It may happen on a daily basis, a weekly basis or, if you're lucky, on a monthly basis. No matter how often you encounter them, you have to be ready with a plan to handle these difficult and often time's delicate situations.
How to Deliver Modern Customer Experience with Chatbots?
Today, customers interact with brands in more ways than ever, across unique channels, devices, and time zones. While technology and automation have obviously taken businesses to the next level and made the modern customer experience much noisier. Multiple customer interactions happen 24×7, and many fly below the radar. Bain & Company survey found out that 80% of businesses had delivered “superior customer experience.” In this age of hyper connectivity, brands can engage their customers in more innovative ways to go beyond their expectations and deliver great customer experience. Here are 6 different ways to deliver a modern customer experience. 1. Use Automation “Chatbots are making their way into the landscape…
How to Keep Customers Loyal to Your Brand
As the saying goes: "Quality is better than quantity", and this is key for understanding the effectiveness of brand loyalty. The probability of selling a product or service to an existing customer is 60-70%, with 65% of a company’s business said to come from existing customers. Companies such as Apple are the epitome of brand loyalty, with the tech company having a core of followers who will solely buy their products and stick with them throughout their lifetime. Here, we will look at exactly what it is that makes customers stay loyal to a brand.
10 Ways How Live Chat Is Your Best Lead Generation Channel
Utilize live chat software for lead generation by providing real-time support, boosting website conversions, qualifying leads with chatbots, enabling co-browsing and video chat, reducing cart abandonment, implementing intelligent routing, reducing bounce rate, upselling with relevant deals, and integrating with CRM tools.
5 Tips to Running a Successful Marketing Business
There is no one-size-fits-all solution in order to be successful in a marketing business. So, if you want to be successful in the industry that you are in, you need to make sure that you have great planning and organizational skills. You also need to be very flexible because you have to adapt to a lot of new trends and techniques in the marketing business. Whether you have a business such as embroidery San Marcos or an ice cream business in California, you need to have some skills and techniques in order to run a successful marketing business. Here are 5 tips to running a successful marketing business. 1. Be…
3 Reasons Why Customer Feedback Is Essential to a Business
Are you already gathering feedback from your customers in some form or other? Every business should be collecting customer feedback – and if yours isn’t, you are missing out on a tremendous opportunity. To put it simply, customer feedback is not only useful for businesses – it is essential. In fact there are three reasons why that is the case, and knowing them could help you understand the role that the feedback you collect can play: Helps identify areas of improvement for products or services To be completely honest there is no one better equipped to identify areas of improvement for products or services than your customers. Because they have…
8 Tips to Increase Your E-Commerce Website Conversions
Nothing makes a convivial event as great as a well-planned advertisement campaign. E-commerce retailers must use the opportunity that arises with time in order to roll out discounts to customers. Keeping some important e-commerce website conversion tips will certainly help. 8 tips to increase your e-commerce website conversions 1. Promotion across various channels: Customers look for value. You can boost conversion rates by focusing and providing value to your customers through various channels. You can inform your subscribers through a newsletter or social media channels. This is one of the perfect ideas to create a buzz about an upcoming event, holiday or new launch. For promoting or marketing the event…
Services Worth Investing in to Manage Public Relations
In the field of public relations, every company that operates has to manage its brand reputation, and online presence on a daily basis. A wide variety of fundamental tasks and services must be performed for any modern company that aims to handle all of its public relations needs well.
Factors Associating Poor Business Branding and Low Sales
A business exists to offer value or sell something to customers who in turn pay for the cost or the product with cash or equivalents. Without sales, companies will eventually run out or close down. There are many factors why customers aren’t buying your services or products anymore or at all. Here are four factors associating your branding on why customers are not buying from you: 1. Market Irrelevance and Confused Branding Nobody buys stuff or obtains services unless they need it or they are hungry for it. The biggest mistake that any business could ever make is to sell a product to customers that don’t need it. Different services…