Online Business

Thrive in the world of online business. Discover e-commerce, digital marketing, and strategies to establish a strong online presence and reach global audiences.

  • Discount Coupon
    Marketing,  Online Business

    Research-Backed Reasons Why Coupons Codes Can Help You Increase Sales

    There comes a time when virtually all businesses will be forced to offer their customers discounts in order to remain relevant and compete effectively. This is because offering discounts or coupons is a powerful weapon for any business that wants to drive sales and boost customer loyalty. If you skeptical about the impact of discount codes on your business, here are research-backed reasons why you shouldn’t miss this conversion bludgeon: 1. Coupon codes can boost your overall revenue Inmar, an intelligence commerce network, approximates that 2.84 billions of coupons were redeemed in 2016. Since your customer base is comprised of customers who are ready to pay full price for your…

  • Man Microphone
    Marketing,  Online Business

    How Starting a YouTube Channel Teaches Creative and Business Skills

    Modern workforces are seeking individuals who are well-versed with experience in many aspects of a given field, as opposed to specializing in a specific task. This is evident in the fast moving world of digital marketing. Regardless of the industry, businesses are investing a lot in digital marketing, and the most engaging and impactful medium is video. YouTube, the second biggest search engine, has become a go-to source for easy to digest information, entertainment, and inspiration. Understanding the mechanics behind creating valuable video content and reaching a desired audience is a culmination of many hard and soft skills. By becoming a practitioner in YouTube, you will quickly face challenges that…

  • FEMA ADA Compliance
    Corporate Law,  Online Business

    What Does ADA Compliance Mean For Digital Business?

    Does your business have to deal with regulatory compliance? If you don’t already, you might soon have to. Sometimes these regulations are set forth to protect third-party information, from credit card data to personal health information. With the rise of cybersecurity breaches across all industries, mentions of the Health Insurance Portability and Accountability Act (HIPAA) have risen, with Duquesne University indicating that HIPAA’s “primary area of concern in 2017 has been data security.” Other times these regulations protect third parties from unfair treatment. Title IX, for example, which was signed into law in 1972, states that “no person in the United States shall, on the basis of sex, be excluded…

  • Warehouse Shipping Inventory
    Logistics,  Online Business

    Shipping Goods from China to Amazon FBA Warehouse: What Are Your Options?

    The rapid increase in the number of online stores is so evident. From toys and shoes to home-care products, people can actually get whatever they need online. In the United States alone, the ecommerce arena is worth more than $220 billion dollars annually. Talking of ecommerce, what often comes to the mind of many people is this platform that is proving to be the world’s biggest retailer; Amazon.

  • Product Photography
    Marketing,  Online Business

    Using Skilled Product Photography to Improve Conversions and Sales of Your Products Online

    Ecommerce has come a long way, and many successful businesses have benefited from enormous growth after taking their products online. In the past, most business owners used their sites to direct prospective customers to their physical, brick-and-mortar stores. Today, we are fully aware of the tremendous income stream that selling products online offers. One of the main things that separate the most successful online businesses from the mediocre businesses is product presentation on the online space. With the help of professional product photographers, successful ecommerce websites display products in the most visually appealing ways. The way in which product photographers create beautiful photos of products is as much a science…

  • Man Tablet Coffee Cup
    Online Business

    Get Your Business Online And On The Path To Success

    If you’re planning to operate your business entirely online, you need to consider exactly what this means. First, you need to be aware that will be almost completely reliant on technology. If you think about it, this is just common sense. If your tech ceases to function, your business effectively ceases to exist, and it’s as simple as that. Your website and shop will quickly lose traffic and a disaster like this can take months to recover from. Throughout these months, your brand is dead and buried. When you get back online, you’ll be starting again from square one. It’s not a pretty picture, is it? Well, fear not because…