• Simplify Info
    Public Relations

    How to Make Technical Information More Digestible for Your Audience

    Reading long paragraphs or pages of uninterrupted text can be tedious for anyone, unless it’s supposed to be that way: a twenty-thousand page Stephen King novel, or a really interesting dissertation on the evidence of alien life, for example. However, most of us even need a break after several chapters of good fiction. Feeding your audience information about your products, services, company or processes via text alone is just about the worst way to do it, especially when the information is highly technical. As a business owner, you know everything about your niche, industry or topic. You’re the expert, so you should be able to explain it. So why doesn’t…

  • Nike Slide Banner Screenshot
    Online Business

    What Makes a Good Slide Banner?

    Screenshot of Nike’s Slide Banner. One of the best ways to attract customers to your products or services is with proper banner design and placement. Banner advertisements are one of the most relevant ways to market on the Internet. To get business online, you need to make potential customers react in some way. Why a Slide Banner? To get more clicks, do not create a static banner. Studies show that banners that slide, or move in some form of animation attract much more attention than a static one. Create an engaging banner ad that grabs your potential customers and forces them to click on one the images of your products…

  • DarkWave Studio
    Software

    Streamlined Modern or Realistic Traditional? The Difference Between Skeuomorphism and Flat Design

    Graphic design has come leaps and bounds in the last decade thanks to exciting developments in technology and software. Relatedly, web design has incorporated these updates as well, offering website designers many more tools to work with when creating new web pages. Some of these trends still have the jury out on their utility and durability in the competitive market of web design.