• Social Media
    Marketing

    3 Tips for Boosting Your Social Media Presence

    Social media marketing is a practice we either feel incredibly confident doing or completely lost trying to navigate. While most of us can say we have some grasp on it, the actual best practices for boosting and propelling our brand on social media can be a tall task, and even the best marketers are endlessly still trying to keep their edge. Here are some of the best ways to refine your social media marketing strategy to increase your audience and sales. Focus On Images Perhaps one of the best tools you can use on social media is quality images and graphics. While an obvious tactic for visual platforms such as…

  • SendPulse
    Software

    Automated Email Marketing with SendPulse

    Email marketing is still one of the most important ways that online businesses generate leads and find new customers. However, this form of marketing can be time-consuming when it comes to putting together and getting out the information to your leads. While there have been many automation systems on the market, SendPulse has garnered considerable attention for the features that it offers. What is SendPulse? SendPulse is a platform designed to let you create, oversee, and send out email newsletters, SMS messages, and texts along with web-push notifications without having to learn HTML or complicated software. The system itself is designed so that you can drag-and-drop the information in the…

  • SEO Search Engine Optimization
    Marketing

    Search Engine Optimization: What Services Does an SEO Expert Offer?

    Nowadays, the market is filled with thousands of SEO consulting firms. And because websites are seeking to stay relevant despite the competition, SEO consulting firms are in high demand. Website owners are not taking chances when it comes to optimizing their websites and everyone is going that extra mile to ensure that they get professional experts to handle their search engine optimization. However, some web owners don’t have an idea of what SEO really is and why they need it for their sites. Luckily, this post is meant to give you an idea of what to expect from a professional SEO expert. So, read on and be ready for the…

  • Social Networking
    Marketing

    What is the Role of a Brand Ambassador and How to Build your Dream Team?

    If you have ever been approached on the sidewalk by a group of branded, fun looking people giving out free samples for a new drink, or been waved down by a truck handing out free products, then you’ve encountered a brand ambassador. Not everyone thinks about the role brand ambassadors play for a company or business, and consumers generally only focus on the thing at hand – the product they are receiving from a promotion. Brand ambassadors are critical in helping promote a product or service, and can really bring in interest and sales in high numbers. What is the Role of a Brand Ambassador? Brand ambassadors can come in…

  • eCommerce
    Business Tools

    7 Shopify Integrations Will Help Your Business Run Much Smoother

    Running an ecommerce business is difficult as it is. Marketing the product, managing inventory, and keeping customers happy is nothing short of a juggling act. Platforms like Shopify provide the foundation for running a smooth ship, but it’s not always enough. Ecommerce business owners keen on creating a more automated and efficient business flow need solutions that have no issues integrating with ecommerce. After all, Shopify integrations can easily become the saving grace you’re looking for. The power of Shopify is already evident: major businesses like Budweiser and Tesla use the platform to inform and sell. Think of Shopify integration like an additional boost to your already existing online store.…

  • Website Redesign
    Internet

    Redesign Your Website Now Or Waste Money Later

    The world of the internet has always been dynamic but in the last two years the pace of changes has been much faster which has raised discussions about trends of futuristic and ultra-modern web design. Mobile responsiveness, age responsive designs, website loading speed and many such aspects of web design are being defined in a totally new way, keeping the user in the center and latest search engine algorithms as target. The impact of these futuristic web design trends has forced even top companies like Apple, PayPal, Adobe, Microsoft, and Skype to completely redesign their websites. Everyone wishes to walk with the trends but redesigning a website consumes a lot…

  • Business Meeting Laptop Newspaper
    Internet

    5 Economical Ways to Promote Your Business on the Web

    Seeking out of the box ways to market your business that doesn’t burn a hole in your pocket? Well, you are at the right place! Imagine promoting your online business using the conventional methods like event organizing, brochures, and pamphlets. Sounds weird, right? Thanks to the internet marketing that has provided enough room for promoting businesses.

  • Website Article
    Internet

    6 Simple Do’s and Don’ts of User Generated Content

    User-generated content has become an important part of the marketing strategy nowadays. It is a wonderful way for making the bond stronger between your customers and brand if implemented in a right manner. In addition, it assists in realizing the members that they are being heard by the company. Moreover, it will increase the organic traffic and assists your brand to collect invaluable exposure. Along with incredible benefits, there are lots of risks involved with the user-generated content. In this article, we will tell you about 6 simple do’s and don’ts of user-generated content. First, have a look at the do’s while successfully integrating fan content that is mentioned below:…

  • Youtube
    Internet

    Target Your Audience Strategically For Successful Video Marketing

    Numerous statistics and studies proved that online marketing is daily on the rise, and some of these studies show that video advertising actually works. Videos have more than 50% capacity of generating organic traffic than more traditional text pages. Online video marketing is hugely attractive to many businesses for lots of reasons. It is fairly inexpensive to make videos and post them on various social networks. If you spend some money to record just one online video, that video could still be getting traffic for your business many years after. The benefits of posting online videos are multiple. Understanding effective video marketing strategies is important for your business growth. To…

  • Instagram Phone
    Marketing

    How to Get More Instagram Engagement

    Talking about the user engagement, Instagram with its more than 600 million users has lapped other social media platforms such as Facebook and Twitter according to the latest research. It has now become quite important to get the heavy traffic and high figure of followers on Instagram. With having more number of followers, you can have many benefits as you can boost up your sales, keep an eye on the brand loyalty, and have a proper brand recognition. But if you are confused about how to get a large number of followers, here are some short and quick tips you should follow to get more engagement to your Instagram profile.…