Five Reasons to Get a Degree in Marketing 

Marketing Degree

Marketing continues to play an important role in the growth of global economies. With the advancement of technology and the need for new ways of promoting and sharing information worldwide, how products and brands are marketed and sold continues to develop and is changing and evolving more rapidly than ever before. Continue reading

Marketing Solutions to Increase Enrollment & Promote Higher Education 

Marketing Books

To attract and retain students, universities and online colleges adopt traditional marketing techniques that businesses use for branding and promotion. Higher education institutions can enhance their global recruitment efforts by mimicking the types of direct-mail marketing campaigns or social media practices that… Continue reading

Prime Real Estate: How to Advertise on Google’s Homepage Given the Chance 

Google AdWords

Because Google sites saw more than 190 million unique visitors in July, according to Gizmodo, it is no secret that Google owns some of the most prime advertising real estate on the Internet. With the majority of these visitors starting at Google’s homepage first, it is no surprise that CNET considers this page an enviable spot… Continue reading

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