• Computer Mouse
    Public Relations

    5 Ways to Present Online Testimonials for Your Business

    Image by lastquest. When today’s customers get it in their mind that they are interested in getting a product, they’re more likely than ever to do a little bit of research on the Internet prior to opening their wallets. While that shouldn’t be too surprising, here’s what might be: As many as 90 percent of customers said their decision as to whether to buy something was influenced by a positive review they read online. On the other hand, 86 percent of customers said their decision not to buy something was influenced by negative reviews they read online. In other words, your customers place a lot of emphasis on what other…

  • Network Hardware
    Online Business

    Reducing Internet Downtime Saves Businesses Money Over Time

    The Internet has over the years had a significant impact on the way business is done in many organizations. This is a major shift from the early adopters, who were using the Internet for simple tasks such as reaching out to audiences via websites and providing a resource for employees to communicate or conduct surveys and research – there was absolutely no way of measuring its impact on an organization's bottom line.

  • Money in the Hand
    Accounting,  Corporate Law,  Online Business

    The Effects Of Internet Sales Tax for Small Businesses

    The Internet has shrank the globe to the point that even the tiniest businesses can draw customers from every corner of the world. All you needed to have a successful online business was a reliable Internet connection, a Web site (or an eBay or Etsy store), a decent product, good marketing plan and a local post office. But the face of Internet marketing could be changing forever if legislation currently making its way through Congress requiring businesses to collect state and local taxes on Internet purchases is enacted. The United States Senate recently passed a bill that would require Internet retailers with more than $1 million in annual out-of-state sales…

  • Caveman
    Marketing

    Caveman to CEO: 4 Ways To Bring Your Business Out of The Stone Age Now

    Is your business stuck in the Stone Age? If your main market focus is still centered around direct mailers, it is time to revamp your campaigns so that you can keep up with all of the competitors in your industry that are utilizing the Internet to expand their businesses. In today’s day and age, you cannot reasonably succeed without using advanced marketing tools. Here are 4 ways that you can ‘get with the times’ and expand your business at the same time. 1. Create a Facebook Page and Make Sure to Manage It Creating a Facebook account for your business is not all that difficult, but managing the account is…

  • Money Online
    Online Business

    Tips on Making Money Through Internet Business

    In the past ten years, e-commerce grew exponentially creating countless opportunities over the internet. Online businesses are gaining huge popularity because they need less investment, almost no physical space and offer better customer interaction. Plus, with the rise of affiliate marketing, you can make money off of products you don’t even make. MLM skin care companies are similar to affiliate marketing, with the stipulation that you are really into skin care. With internet usage rapidly increasing in the developing countries, the customer base is only increasing every day. Here, we will discuss several methods to make money through internet businesses. Identify the Market Research on the current market trends and…

  • Marketing

    Five Reasons to Get a Degree in Marketing

    Marketing continues to play an important role in the growth of global economies. With the advancement of technology and the need for new ways of promoting and sharing information worldwide, how products and brands are marketed and sold continues to develop and is changing and evolving more rapidly than ever before. It is an interesting time to get into the field of marketing and a degree in the subject can provide you with the latest and greatest when it comes to this subject.

  • Watching TV
    Logistics

    Reasons Netflix Will Merge with Amazon

    The recent announcement from Netflix of splitting its streaming services and mail order DVD service is seen with anger and a mockery act by many. The experts and customers are seen saying in chorus that the company is just on the verge of its collapse and is pitted with huge amount of losses in terms of money and subscribers.

  • Marketing

    Prime Real Estate: How to Advertise on Google’s Homepage Given the Chance

    Because Google sites saw more than 190 million unique visitors in July, according to Gizmodo, it is no secret that Google owns some of the most prime advertising real estate on the Internet. With the majority of these visitors starting at Google’s homepage first, it is no surprise that CNET considers this page an enviable spot for any advertiser to be. The problem is that Google wants to keep the page clean for its visitors and rarely uses it for advertising. That is, until now. Google used its homepage in August to help launch their new Nexus 7 tablet. Considering Apple just released its new iPad Mini, it is smart…

  • Marketing Strategy
    Marketing

    Make Sure Your Marketing Strategy is Cohesive

    Every business owner and marketing manager understands just how important marketing their business can be for future revenues and profits. If you are in charge of promoting your business, it is important to use all of the most effective strategies to your advantage. With so many different avenues for marketing these days, learning how to take full advantage of the platforms is extremely important.