How Starting a YouTube Channel Teaches Creative and Business Skills
Modern workforces are seeking individuals who are well-versed with experience in many aspects of a given field, as opposed to specializing in a specific task. This is evident in the fast moving world of digital marketing. Regardless of the industry, businesses are investing a lot in digital marketing, and the most engaging and impactful medium is video. YouTube, the second biggest search engine, has become a go-to source for easy to digest information, entertainment, and inspiration. Understanding the mechanics behind creating valuable video content and reaching a desired audience is a culmination of many hard and soft skills. By becoming a practitioner in YouTube, you will quickly face challenges that…
How to Turn Your Business Content into Backlink Magnet
Here are ten data-proven strategies to make your content more link-worthy and drive sustained traffic long after it's published.
Keyword Research for SEO: The Definitive Guide
Keyword research is arguably the most critical part of SEO. It forms the cornerstone for any successful SEO by driving more qualified traffic to your website and in turn getting high conversion. The ultimate goal of any online business is to attract and retain as many customers as possible, so as to make sales and grow your business. But how will your customers find your products? Your potential customers will probably search for your products through the search engine. To do so, they type a specific search query on the search engine and the search engines looks for the most relevant website that best answers the user query from a…
5 Incredible Ways To Start Your Business Through Blogging
The most excellent gift technology has given us that we can quickly earn money by sitting in the comforts of our home. These days every other person is blogging about different topics and makes money out of it. Of course, to do such a thing, you also need to invest some your time and money on it if you want to start your business through it.
Make Your Business Website Great With These Tactical Design Tips
You may have already undergone a crash course, and designed your business website, but there’s always something new to learn. Your business website is never finished. There will always be a need for changes and upgrades. In fact, a malleable business website will fare better in the long run than a stagnant, stationary design.
Business Design Made Easy: 5 Website Essentials For Your Organization
Creating a well-rounded business website isn’t as simple as the template website make it look. There is more to a proper site design than a few fancy words and some pretty pictures. You have to design in such a way that your website will be easy to access and engaging for web users.
What Does ADA Compliance Mean For Digital Business?
Does your business have to deal with regulatory compliance? If you don’t already, you might soon have to. Sometimes these regulations are set forth to protect third-party information, from credit card data to personal health information. With the rise of cybersecurity breaches across all industries, mentions of the Health Insurance Portability and Accountability Act (HIPAA) have risen, with Duquesne University indicating that HIPAA’s “primary area of concern in 2017 has been data security.” Other times these regulations protect third parties from unfair treatment. Title IX, for example, which was signed into law in 1972, states that “no person in the United States shall, on the basis of sex, be excluded…
Automated Email Marketing with SendPulse
Email marketing is still one of the most important ways that online businesses generate leads and find new customers. However, this form of marketing can be time-consuming when it comes to putting together and getting out the information to your leads. While there have been many automation systems on the market, SendPulse has garnered considerable attention for the features that it offers. What is SendPulse? SendPulse is a platform designed to let you create, oversee, and send out email newsletters, SMS messages, and texts along with web-push notifications without having to learn HTML or complicated software. The system itself is designed so that you can drag-and-drop the information in the…
What is the Role of a Brand Ambassador and How to Build your Dream Team?
If you have ever been approached on the sidewalk by a group of branded, fun looking people giving out free samples for a new drink, or been waved down by a truck handing out free products, then you’ve encountered a brand ambassador. Not everyone thinks about the role brand ambassadors play for a company or business, and consumers generally only focus on the thing at hand – the product they are receiving from a promotion. Brand ambassadors are critical in helping promote a product or service, and can really bring in interest and sales in high numbers. What is the Role of a Brand Ambassador? Brand ambassadors can come in…
7 Shopify Integrations Will Help Your Business Run Much Smoother
Running an ecommerce business is difficult as it is. Marketing the product, managing inventory, and keeping customers happy is nothing short of a juggling act. Platforms like Shopify provide the foundation for running a smooth ship, but it’s not always enough. Ecommerce business owners keen on creating a more automated and efficient business flow need solutions that have no issues integrating with ecommerce. After all, Shopify integrations can easily become the saving grace you’re looking for. The power of Shopify is already evident: major businesses like Budweiser and Tesla use the platform to inform and sell. Think of Shopify integration like an additional boost to your already existing online store.…
Redesign Your Website Now Or Waste Money Later
The world of the internet has always been dynamic but in the last two years the pace of changes has been much faster which has raised discussions about trends of futuristic and ultra-modern web design. Mobile responsiveness, age responsive designs, website loading speed and many such aspects of web design are being defined in a totally new way, keeping the user in the center and latest search engine algorithms as target. The impact of these futuristic web design trends has forced even top companies like Apple, PayPal, Adobe, Microsoft, and Skype to completely redesign their websites. Everyone wishes to walk with the trends but redesigning a website consumes a lot…
How Do Some Celebs Keep Their Life Private While Others Make Millions From It?
Personal privacy is a double-edged sword. While it allows people to hide their identities and keep their information confidential, it also prevents them from being popular to the masses. As a result, some people – celebrities in general – open their personal lives for the general public to see.