5 Reasons Why Explainer Videos Are Crucial for Your Business
When you purchase a new product, do you prefer to read the instruction manual or watch an explainer video to understand how it works? For many people, the answer is — explainer videos. So, if you are still not producing explainer videos for your business, you're missing out on a lot of engagement.
Low-Cost Ways to Market Your New Business
When you’re just starting out, your budget can be very limited. However, marketing and advertising your new business is crucial to informing the world about yourself and for reaching your target audience. Therefore, properly allocating your budget to leave room for advertising is important. Here are some tips to successfully market your business at a low cost!
Here’s What You Should Know About Getting Started with Voice SEO
Voice search refers to the process of using voice commands to search websites and apps. If you’ve ever promoted Siri or Amazon Alexa, you’ve participated in voice search. Moving forward, the voice search revolution is poised to play a major role in search engine optimization and marketing. Here are some interesting statistics to prove it: Twenty percent of mobile queries on Google and 25 percent of all searches on Bing are voice searches Nearly a third of the U.S population (33 percent) are users of voice search, according to eMarketer Approximately 52 percent of people use voice search when driving More than 50 percent of Americans use voice assistance when…
Advertising Your Jewelry Business: The 4 Best Ways
One of the greatest things about running your own jewelry business, or any business for that matter, is that you are your own boss. You are in charge; there's no one to tell you what to do. It's your business and because of that, it's you who gets to make all the important decisions. Of course, running a small business is no easy task. It's not just a case of launching your company, handing out a few business cards, and voila, instant success.
Upscaling Your E-Commerce Business
There are currently between 12-24 million e-commerce sites currently live across the world. Despite that enormous number, new online shops are being created every day. If you’ve already set up your e-commerce site and you’re familiar with inbound marketing, SEO, and sales funnels, it’s still important to think about what’s next. Maybe your business has been up and running for years, but now that the market is getting so competitive, you know you need to do more to stay relevant. Think about what your original business and marketing plans looked like. Chances are, they included ideas on how to grow and find success while reaching new audiences all the time.…
Client Care: 4 Strategies For Strengthening Your Relationship With Clients
As we all grow more distant from each other physically and socially, you can be forgiven for letting your relationship with clients slip a little. Everyone is under immense stress at the moment, and it can be hard to focus on anything other than simply getting through the day. It’s OK to feel this way, but if you’re reading this article, we’re going to presume that you’d like to do something about it before you find yourself wondering where everybody went. That’s why we’ve put together this list of strategies for strengthening your relationship with clients: Give Back Your clients are used to swapping their cash for your services. However,…
5 Best Practices for Starting and Running an E-Commerce Business
Starting an e-commerce business? Follow these steps: create a business plan, develop a marketing strategy, prioritize online security, consider dropshipping, and automate processes for efficiency.
Top 10 Logo Makers Online: Create Your Own Logo
A logo is the face of your brand by which visitors recognize and perceive your brand. A thoughtfully-designed logo is self-explanatory and unforgettable. Whether you're starting a business, website, or blog, you need to create a logo to be identified. Creating a logo for your business may seem intimidating to you, but isn’t.
Discounts and Sales in E-Commerce: How It Works
Businesses often find it difficult to predict how quickly customers will start trusting discounts and special offers and will be included in this “game”. In many ways, their final decision will be influenced by the popularity of the E-Commerce store, the level of customer service and feedback from other customers. A special role is played by the trust, reputation of your company. And discounts should be used wisely. Everything you wanted to know about discounts but were afraid to ask With the proper approach, discounts and sales can significantly increase the profitability of a business and provide a decent ROI in the shortest possible time. The skilfully planned discount policy…
4 Ways to Increase Customer Spending for Brick and Mortar Stores
Running a brick and mortar store can be difficult. Many new store owners want to know how to increase their customers' spend amounts. Here are four ways to get customers to spend more money with you.
Emoji Guide: What You Need to Know About Emojis for Your Business Marketing
Emojis are refreshing and entertaining. They can add together a splash of individuality and a blip of color to even the incredibly dull email. They can start up any of your social media posts. They can also deliver specific emotions and messages better than any other words. An emoji guide is a fantastic instrument to have with you all around. Now, what if I said to you that these tiny guys could produce a significant distinction in your open rates, general engagement levels, and click-through rates that they can breathe so much life into your product? That sort of shifts the game, right? Your brand name and product can soar…
Areas of Digital Marketing to Focus on to Help Increase Sales or Leads
Digital marketing is going to continue to grow as the world becomes more technologically advanced. Marketing online can change the trajectory of a poorly performing business in just a few months. Online leads with the large volume of traffic that search engines receive the amount of organic leads/sales for a company could be massive. Digital marketing tactics differ in terms of ROI depending on the industry. The following are areas that should be made a priority related to digital marketing that will help increase sales.
