What makes a good email marketing service? What features should you look for to be able to launch a successful email marketing campaign? This is a comparison between GetResponse and the award-winning iContact. Continue reading
Many have made the mistake of writing the eulogy for the lowly telephone a little too soon. People say things to the effect that the least used feature on their smartphone is the phone. Companies have demoted the phone to just another unloved app on the mobile computing device. Continue reading
Twitter Chats are a great way to make connections and gain influence in your field or among people with shared interests. Participants in these chats act as community members by answering each other’s questions and helping solve problems. Getting started can be intimidating, but it is actually quite simple. Continue reading
Being promoted to, or assuming a leadership role is more than likely to be seen as a major and positive development in life. Power, recognition and in most cases more money come with leadership roles. Friends and family will congratulate you, fulfilment will be anticipated and you’ll look forward to… Continue reading
Press releases and media requests can be a burden for public relations organizations, but the value in having articles, posts, and entries written about an organization can be tremendous. A well-written story can do a lot for an organization, association, or company, and when the story is about a particular leader, the impact can be even higher. Continue reading
Thousands of organisations worldwide have had a helping hand in improving their communication, team dynamics, conflict resolution, and how to make their employees much more motivated and productive at work. Workplace personality testing has been the key. Continue reading
Regardless of the size of your business, if you don’t have a blog or social media presence, you may as well be setting up shop on Mars. The point of starting a business is to make money doing what you love, and a big part of that is making yourself and your brand as visible as possible. Continue reading
Working in customer services is not easy. Anyone who has had to deal with an angry and disgruntled customer knows how hard it can be. Here’s how to make sure your employees are prepared for the challenge. Continue reading
All companies want to run as efficiently as possible and this is particularly important in order to keep up in the fast-paced world of business. It is also important to improve the efficiency of your business in order to increase the mentality and therefore productivity of your workers. Continue reading
Big businesses may be the Hollywood A-listers of the economy – grabbing the headlines with shiny products and services – but small businesses are its real lifeblood, doing the sort of unsung and vital off camera work that keeps the show on the road. In the US alone there are 28 million small businesses employing half of the total workforce. Continue reading