• Business Lunch
    Management

    Tried and Tested Tips for a Successful Business Lunch

    In the modern money-driven world, business seems to mysteriously find its way through to all of our once private rituals, hobbies and other everyday habits, so having a lunch with a business partner, boss or office superior has become a commonplace way to tie up loose ends job-wise. Still, having a business lunch is not the same as having a successful business lunch: at times, things can go awfully wrong and irreparable damage can be done to our reputation, self-confidence or even career. That’s why we have some useful tips for you right here on how to painlessly survive a business lunch with your colleague, associate or boss without risks,…

  • Woman Planning Notes Laptop
    Marketing

    3 Ways Your Content Can Foster Brand Trust

    Customers are generally distrustful of corporate entities, and this can make brand loyalty hard to come by. Thoughtless business practices have hurt customer relationships, and businesses have further failed to hold themselves accountable in corporate dealings. Studies have confirmed that CEOs at large make decisions at the expense of their workers to satisfy their own greed. With this in mind, businesses in 2019 need to show they are not another unethical entity out to take advantage of consumers. Digital marketing can make this possible with its ability to engage target audiences. Content marketing is a crucial form of digital marketing that may allow businesses to do this. It’s incredibly vital…

  • Happy Employee
    Management

    How Businesses Have Been Focusing on Mental Health

    Looking after the mental health of employees should be a top priority for business owners. The average 9 to 5 Monday to Friday worker spends more than 25% of their lives at work, so it’s imperative that their mental health is looked after. Talking about mental health issues isn’t always easy, however. Although an increasing amount of people have been opening up about their mental health when compared to previous decades, we still have far to go; employees are often afraid to speak out about their issues due to the potential stigma that still surrounds mental health. 1. Communication It’s easy to get caught up in the tech bubble if…

  • Chatbot
    Business Tools

    How to Deliver Modern Customer Experience with Chatbots?

    Today, customers interact with brands in more ways than ever, across unique channels, devices, and time zones. While technology and automation have obviously taken businesses to the next level and made the modern customer experience much noisier. Multiple customer interactions happen 24×7, and many fly below the radar. Bain & Company survey found out that 80% of businesses had delivered “superior customer experience.” In this age of hyper connectivity, brands can engage their customers in more innovative ways to go beyond their expectations and deliver great customer experience. Here are 6 different ways to deliver a modern customer experience. 1. Use Automation “Chatbots are making their way into the landscape…

  • Business Employees Team
    Public Relations

    Personal Touch – 5 Secrets to Creating Lasting Business Relationships

    Lasting business relationships are necessary if you want to succeed. You want to be the first person your colleagues think of when they need the job done. But how do you build a business relationship that can stand the test of time? With these five, simple steps you’ll find it’s easier than you thought. Remember Birthdays Remembering someone’s birthday is an effective way to show that you acknowledge him or her. By doing this, your colleague won’t feel like a face among many but like an individual who is an asset to the group. It also shows you care about them because you’re capable of remembering personal details. Consider purchasing…

  • Custommer Cables
    Online Business

    Anticipating Customer Needs on Your Website

    Are you one of the 53 percent of U.S. adults who tend to abandon their online order if you can’t find a quick answer to your question? The truth is most people want to be able to easily find what they are looking for without having to pick up the phone to ask their question. How do you give people what they want when they visit your website? You anticipate their needs! If you can predict what questions they may have, you’re not only being helpful, you’re potentially turning visitors into customers, avoiding complaints, and improving conversion rates. You’re thinking like your customers and optimizing your website. How do you…