Mistakes Everyone Makes At A Business Launch – And How To Avoid Them 

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Competition in business is fiercer than ever. It’s a cut-throat industry and if you’re new in town, you need a launch that rocks. You want everyone to be talking about your event – and your business – long after the launch is over. In spite of what might be weeks or even months of preparation, many people continue to make the same mistakes. Continue reading

Killer Tips To Build Up Your Brand 

Business Card Tea

Essentially, the brand of your business is how the consumers see your company. Your brand is formed by the categories that your business fits into. For instance, you might be an e-commerce company, catering to industrial businesses. That’s a brand. Continue reading

Winning New Customers For Beginners 

We Love Our Customers. Photo by Scott Richard. License: CC BY 2.0.

Before we get started, let’s get one thing straight: the customer is the most important person to your business. If you cannot win your fair share, then the company will be set for failure. It doesn’t matter how fantastic your products, this is the harsh reality that surrounds your ventures. Continue reading

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