Marketing Solutions to Increase Enrollment & Promote Higher Education 

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To attract and retain students, universities and online colleges adopt traditional marketing techniques that businesses use for branding and promotion. Higher education institutions can enhance their global recruitment efforts by mimicking the types of direct-mail marketing campaigns or social media practices that… Continue reading

Exploring the Legal Issues Presented by the Rise of Sophisticated Social Media 

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The First Amendment, which prohibits the government from abridging freedom of speech or freedom of the press, may lead people to believe they can say or print just about anything. However, there are limits on free speech. You cannot falsely shout fire, or shout anything in a crowded auditorium that would generally cause panic and harm. Continue reading

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