The beauty industry is one of the most competitive work forces in America. Many beauty professionals fail to learn the business management aspect of their salons – and this has led to the beauty industry yielding the second highest failure … Continue reading
Effective communication and cooperation between businesses can be established on many levels. The most important condition for that is that they find a mutual interest in what they are doing in the market. For connecting with your colleagues and fellow … Continue reading
While some start up search engines have made inroads, Google still remains the biggest player in the industry. If your company is invisible to Google, it is invisible to the vast majority of potential customers as well. The Google AdWords … Continue reading
The SEO game has changed drastically over the last couple years and it left many digital marketers frustrated. Climbing search engine rankings within a week or two is now a thing of the past. Today’s digital marketing world reflects marketing … Continue reading
A website is only as good as the parts it’s comprised of. If your website is lacking a particular piece, is confusingly crammed or just has all the wrong features, it could be falling short of its full potential. Every … Continue reading
Harnessing the power of snippets found across the web is the new mantra in online marketing today, especially in the social media scenario. Whether it is for a product launch or an event, businesses are able to maximize the use … Continue reading
One of the most popular forms of fundraising for school organizations, Girl Scout troupes, and even sports teams is selling cookies. Everyone likes cookies, and cookie dough is easy to bake because it is pre-mixed and molder, ready for the oven. However, … Continue reading
There is a strong stereotype about American businesses among non-American nations. Americans show up, make a lot of promises, act busy, and then disappear. Once a new venture is started in another country, a mysterious American manager might send flurries … Continue reading
The concept of marketing has become a completely different notion since the emergence of the Internet. It is not that marketing was in any way whatsoever naïve before we all started turning online, but there were not as many variations … Continue reading
It does not matter how big and successful your business or company is or what your industry is, sooner or later you will want to increase your customer base and start making more money by launching some marketing campaigns that … Continue reading